Mainlis is a completely free application.
So users don’t pay anything and they have free access to all the categories.
To generate incomes and obtain enough budget to promote the application, Mainlis uses ads.
We don’t want annoying ads that could make the reading experience frustrating with ads that pop up in the middle of the screen or that take a lot of room.
The first important thing is to add promotions in the application to make them visible by the user but not annoying.
- Ads in the Tips category
In the Tips category, there is a slideshow that presents ideas, books, tips etc for the users.
Some brands can be promoted on Mainlis like this if their activity is related to Mainlis’ concept.
We also can send some notifications to the user to inform him about a new released book, some reduce on the Amazon book/kindle section …
2. Suggestions of books in the Books category
Some suggestions of readings can be add on the top of the “books in progress” and “books to read” lists with a clearly visible “Sponso” icon added on the bottom of the suggested book.
The second and last important point is to filter the ads. It has to be related with books to make the ad useful and not frustrating for the user.